What is the difference between Annie Sloan’s Chalk Paint®- Wax VS Soft Wax?

The Purple Painted Lady® receives a lot of calls and emails regarding product questions.  One that seems popular lately is, “What is the difference between Annie Sloan Chalk Paint®- Wax VS Soft Wax?

I see new product with different names
Is chalk paint wax different from soft wax? How so ?
And what about the lacquer? 
It sounds like they are all matte unless they're buffed

Annie Sloan does not have a “new” wax product, BUT she does have new branding and product labels ….which has caused a little confusion.   

So, the “soft wax” and “Chalk Paint® Wax” are the SAME product.  Nothing has changed regarding the product or it’s composition or it’s qualities.     : )

When using Chalk Paint® on furniture or cabinetry- I prefer to seal it using Chalk Paint® Wax.

Chalk Paint® Wax is water resistant.  So, if you have a spill that happens- you can wipe it off and the surface will be fine.  BUT any standing water for lengthy amounts of time, could cause issues.  But long standing water or spills can cause an issue with Lacquer too. 

Truly – any after-market product you are using- is not meant to have standing water on it for extended periods.  Coasters or place mats should always be used.  My dining room table is stained wood and I always use a place mat on it to protect it and to keep it looking beautiful.  

For furniture and cabinetry, I personally feel that wax is so much easier to use versus Lacquer.  For example, you can begin using your using your piece immediately after your wax application versus Lacquer that has a dry time of 12 hours.  But if you are painting floors, tile or steps, then Lacquer is the way to go!    

Lacquer will only have a matte to satin finish. Lacquer cannot be buffed to change the sheen or to make it shinier…..but Chalk Paint® Wax can!

Over the next year- you will see all of Annie’s products changing over to this new labeling.  We love it and are excited about it!

Here is some important information about using Lacquer since it does NOT behave like paint. It is critical you read and follow the instructions we provide!!!!


If looking to purchase Annie Sloan products- we are here to help you!  Both on-line OR at one of our two locations in NY!



First- if you have a local stockist- go visit them and build a relationship with them.  Go to them with your questions and project issues.  BUT- if you do not have a local stockist- we invite you to try our customer service!

As for buying any of the products we mentioned earlier in this post- I hope that you select The Purple Painted Lady® to be your one stop resource!  We have two locations in western NY.  Check out our Information tab and come and meet us!  Otherwise- if you are not located near me- the following information may apply to you.  
This information is directed to those who do NOT have a local stockist.  Because if you do – go and meet them, shop from them and build a relationship with them. The guidance, information and knowledge they share with you – will be invaluable.  Get inspired by their shop that they lovingly curated – just for you!   Enjoy that one on one experience!   But for those who are in a location where there is no one selling paint products- and you must buy on-line- consider us.  With that said, visit www.anniesloan.com to find a stockist near you.
We are here to help you, our customers!  We want you to be successful!  
*  We love our customers and it shows!
*  Ordering online?  If you order before 3 pm EASTERN TIME any day Monday thru Friday – we will ship out your package that SAME day.   We ship orders out every since week day all over the US.  (THIS IS DIFFERENT than SAME DAY DELIVERY. We do not offer that)
*  We offer low flat rate UPS shipping cost so if you are one town away or 10 states away- the shipping cost is the same.
*  We have awesome follow up customer service, too!
*  We sell Chalk Paint® for $34.95
: )  And I will be here to help you as you progress through your future project!  And if I do say so myself- we offer the BEST customer service that you will ever experience!  Lastly- if I was helpful to you- ….please consider leaving a positive review on my Facebook business page sharing your positive experience or thoughts about The Purple Painted Lady®.  Here is a link to my Facebook page=> http://www.facebook.com/pages/The-Purple-Painted-Lady/291882785710    This really helps me!  (wink, wink!)

The Purple Painted Lady® ~ the serial no. is 86/641,416 with the US Trademark Office